Recommended Practice Management Resources
Owning a practice gives you the rare opportunity to truly control your career and financial destiny. The path certainly isn't easy and there are multiple ways to both success and failure. Dat and Aaron are excited to partner with these recommended and trusted resources to make your practice a huge success!
Disclosure: Some of the links below are paid sponsors of this website. These recommended resources are heavily vetted and researched by us. We are extremely selective on who we want as sponsors because your trust in us is so vital for ODsonFinance to succeed. If you have feedback or concerns, please don't hesitate to contact us.
Contact Lens Sale Solution
LensQuote is the leading solution for driving in-office contact lens sales.
LensQuote helps your practice improve contact lens sales in a way that’s simple and natural for your patients and staff.
While most staff are great at customer service, they struggle when it comes to selling. LensQuote helps turn your staff into selling experts without time-consuming training and retraining.
Built by Optometrists for Optometrists, this 'set-it-and-forget-it' practice solution has helped hundreds of practices boost annual supplies sales with a modern visual presentation that appeals directly to today's tech-savvy online shoppers.
New features are routinely added at no additional cost as we continue creating solutions that help make practice life easier for our colleagues.
- (1) Lens Comparison Tool - easily get more patients to follow your recommendations by giving them a side-by-side comparison of their current lens with a new option. It immediately answers the #1 question that all patients have when deciding on a new lens: “What is the price difference?”
- (2) FTC Verification Release Tool: Our newest update helps your practice capture signatures seamlessly and store them as PDF’s in LensQuote, no paper storage required.
To schedule a live demo, click here via Calendly
Pay-Over-Time Patient Solution
ODs on Finance is proud to partner with Sunbit technology to help you upsell and increase your practice's revenue—easier.
- Attract more patients by offering to split their purchase across 3 months totally interest-free*
- Sell more with a 30-second process that approves 9 out of 10 people
- Retain more customers by providing a stress-free and modern shopping experience
Sunbit technology fits seamlessly into your in-office checkout process. It’s a fast, transparent, and stress-free way for customers to finance everyday purchases, while optometrists can earn more. Your practice gets paid in full for the transaction the next business day.
Schedule a demo today at optical.sunbit.com/demo
Website and Search Engine Optimization (SEO)
Specializing in Search Engine Optimization, Digital Marketing, Google Ads, and Websites. “Boost your digital presence and get more patients in your office,” with clean, modern, mobile-responsive websites and SEO focused on important optometry keywords to climb the ranks of search engines.
Ignite Medical focuses on website development and digital marketing to provide you with the BEST way to improve your visibility on Google and Bing. You’ll see your rankings steadily increase with our SEO marketing plans by focusing on important organic and local ranking factors. Our Pay Per Click (PPC) option is a sure fire way to get your practice on the first page of search results. We use PPC marketing as a method to compliment your inbound marketing, not a way to simply replace it.
Dr. Richard Zimbalist and the team at Ignite Medical has the experience you need to gain an edge on your competition through a variety of digital marketing platforms.
Contact: 573-340-3359 or email Rich at firstname.lastname@example.org
5 Tips for Avoiding an IRS Audit For Optometrists
While an IRS audit can happen via random selection, in many cases, it’s the actions of the taxpayer that trigger the audit process. And that’s why we put together this helpful guide—outlining five common red flags. Understanding these triggers can save you a lot of potential trouble and anxiety.
Boosting In-Office Revenue (Virtual Webinar)
Growing a practice and keeping it profitable requires an ever evolving mindset that embraces both technology and creativity. In this panel discussion with industry experts Dr. Ryan Gustus, Perry Brill and Steve Alexander; we discuss implementation and execution of strategies ranging from materials sales to insurance. The following key questions and points are covered: Speakers…
The Customizable Profit & Loss Spreadsheet that Every OD Practice Owner Should Have
By popular demand, here is a copy of my Profit and Loss Statement spreadsheet that I use at my offices. I track my income and expenses very diligently and this has made applying for programs such as PPP loans and COVID relief grants easier since I can compare changes in revenue year by year. In…
New Targeted $10,000 EIDL Grants: Do You Qualify?
With the initial economic shock of the COVID-19 pandemic back in March 2020, the Emergency Injury Disaster Loan (EIDL) and subsequent grant programs funded by the CARES act received a lot of buzz. In the first round of the EIDL grant, businesses were granted $1000 per employee of their business, up to a maximum of $10,000. Recently, congress has allocated another $20,000,000,000 in EIDL grants (advances) in the new stimulus to allow businesses who received less than $10,000 to qualify for the full $10,000 grant, minus any amount already received. Let’s take a look at EIDL grants and common questions regarding them.
Carotenoid Levels in Ocular Disease and Systemic Health (1 hr COPE CE Virtual)
We are ecstatic to host our first live CE event of 2021 with the Dr. Greg Caldwell. We hope this CE event will help you better understanding of how carotenoids affect ocular disease and gives some ideas on what technologies you can implement in your practice in regards to carotenoid levels.
Carotenoids are nutrients that have been proven to protect the eye from light damage and several ocular pathologies. Their antioxidative protection is most recognized in age related macular degenerations. Many ocular and retinal diseases are linked to low levels are carotenoid levels.
The Optometrist’s Guide to Writing a Business Plan
When it comes to building a great business, a business plan is a vital piece of the puzzle. A business plan explicitly explains how a business seeks to go after its mission and how it will utilize its operations to become profitable. Components of your business plan will help you think through problems and arrive at solutions. Alongside this, a well written and convincing business plan will help you obtain funding, bring in additional partners (if applicable) and even get investors.
The New Coronavirus Stimulus Package – FAQs for Small Business Owners
Here we go again! In case you missed it, congress recently passed a new COVID-19 stimulus package on December 22, 2020, that provides over $900 billion in aid to individuals and businesses – pending the president’s signature. Notable parts of the new bill include changes to PPP (Paycheck Protection Program), EIDL, clarification of tax treatments of relief funds, and an extension to the Families First Coronavirus Response Act tax credit.
To help you further understand the bill, here is a quick rundown of everything you may need to know in an easy to read FAQ format.
Virtual Masterclass: A Healthy Financial Mindset in Practice Ownership (Adam Cmejla, CFP) 1 hr COPE CE
Running a practice takes a significant investment of time, money, and energy. It can be extremely rewarding, but it can also be a catalyst for ODs living a life filled with stress, anxiety, and pressure. Learn proven, math-based approaches to solving pain points in the strategic manner in which you manage your practice.
Virtual Masterclass: Diagnostic Imaging in Macular Degeneration (1hr COPE CE)
We are ecstatic to host our next live CE event with the brilliant Dr. Jessica Haynes. We hope this CE event will help you better understand AMD technologies and gives some ideas on what technologies will be the best for your patient base and your practice.
This lecture will review diagnostic imaging strategies useful in the evaluation of macular degeneration including fluorescein angiography, optical coherence tomography, fundus autofluorescence, and optical coherence tomography angiography.